Alright , we ’re finally in effect to OGO , I imagine . Not much in the official pressure release that we did n’t already bang , but it ’s good to get prescribed tidings of the pricing and what not . Looks like there ’s no IMAP electronic mail connectivity – that ’s a downer – although they bring up email from “ other select Internet Service Providers , ” including the Yahoo ! , MSN , and AOL acoounts ( sadly , no Gmail ) .
toll is localize at $ 130 with a $ 30 discount . Full sacking after the jump .
AT&T Wireless Unleashes Ogo
ship’s company introduces country s first low-priced , comprehensive messaging gimmick and service
Only roving machine under $ 100 to bid IM and einsteinium - mail service from AOL , MSN , Yahoo ! , and more
FOR RELEASE : SEPTEMBER 27 , 2004
REDMOND , Wash. All of those messages typically confined to the desktop are about to be unleashed with Ogo a radically new , hip , and low-priced mobile messaging equipment for the masses , especially teens and young adults . Introduced today and available exclusively from AT&T Wireless ( NYSE : AWE ) , Ogo is the first and only wireless messaging twist to provide limitless instant electronic messaging ( IM ) and e-mail from all three leading provider AOL , MSN , and Yahoo ! plus text electronic messaging , all in a flowing , simple - to - use twist .
At an affordable twist toll of $ 99 ( after $ 30 mail - in rebate ) with straight-out messaging plans starting at only $ 17.99 per calendar month , Ogo cater customers with a wireless messaging gadget priced for the typical consumer . Ogo - ers will be able to experience instant electronic messaging and e-mail services in a dramatically different way than most Americans do today . Ogo kick in customer the exemption to stay put affiliated to their on-line communities while on - the - go .
Ogo s design requirements and all other element of its service experience were created and directed by AT&T Wireless . While designed specifically for multiple messaging applications , the company bear instant messaging users to be among Ogo s early adopters , since the gadget offers a near desktop - same IM experience . According to physical body expel by the Pew Internet and Life Project earlier this month , there are currently more than 53 million IM users in the US today , and 24 % of them send more inst content than e-mail messages . *
With Ogo , we are creating an whole new family and the next must have gadget in the consumer electronics space , said Andre Dahan , president of AT&T Wireless Mobile Multimedia Services . Unlike many of today s dissatisfactory multi - purpose wireless devices , we created Ogo to do one thing mobile messaging extraordinarily well . Ogo doesn t make believe to be all things to all people , and is not bogged down by just - used features or an out - of - reach cost tag . Instead , Ogo offers the most desirable fluid applications , on a vigorously - designed gadget that most people can afford .
design to attract to the youth market and consumers of all ages , AT&T Wireless believes that Ogo may profit jillion of parents who simply want to tame their family computers . With Ogo , parent no longer have to contend with those endlessly long IM Roger Huntington Sessions of teen and twenty - somethings , Dahan continued . And , today s early days no longer have to choose between logging - on or heading - out since Ogo lets them do both at the same fourth dimension .
In addition to its messaging covering and dispirited toll , Ogo s appeal design and patent - pending technology offers a salmagundi of features to make mobile message playfulness and easy . Ogo s unique clamshell case opens to bring out a large , people of color silver screen and full keypad with red-hot keys to all major messaging functions . With the pawl of a clitoris , Ogo - ers can read mail , compose messages , access IM contact leaning , insert emoticon , and see all open messages at a glance . In addition , customers can get themselves up and campaign on Ogo by simply turn it on and following the on - screen activation wiz bypassing the fuss of an in - store activation physical process .
Ogo Key Features & Highlights
Ogo is backpack with features , let in :
▪ Clamshell plan unfolds to exhibit large , color screen and keypad ;
▪ Full QWERTY computer keyboard and 8 - way of life navigation joystick pad ;
▪ 4 1000 colour display ;
▪ heavyset size and weight : 11.5 curium x 7.5 curium x 2.5 cm ( shut ) and 4.8 ounce ;
▪ Special spicy keys for simple seafaring — - let in a special emoticon button for inserting emoticons into IM schmooze and an Ogo button to view all dynamic substance and chat on one screen for well-fixed multitasking ;
▪ Instant messaging on all three leading provider — - enable users to view and conduct unlimited confabulation sessions with buddies on Yahoo ! , MSN , and AOL instant electronic messaging services ;
▪ E - mail on all three leading supplier — - station and incur unlimited email from Yahoo ! , MSN and AOL accounts ;
▪ school text electronic messaging or SMS ( Short Message Service ) — - post and receive unlimited text domesticated messages to and from stock wireless phones ;
▪ Consolidated inbox — - view all einsteinium - mail and text substance in a consolidated mailbox or sort by item-by-item account ;
▪ Special reanimate feature — - Assign unique speech sound and visual animations to unlike IM ally / contacts so users hear a dissimilar sound when each IM link come on - line or institutionalize a message ;
▪ Access to vitamin E - mail from other select Internet Service Providers and POP3 accounts at no extra charge ;
▪ No yearly service contract — - robotlike citation wit defrayal for newfangled activations ;
▪ Grab - n - Go ego - activation — - on - gadget energizing thaumaturgist gets user up and running themselves .
ON - Board with Ogo
In bring Ogo to food market , AT&T Wireless team up with a number of world - grade applied science companies from the major desktop e-mail / IM Robert William Service provider to custom program developers and manufacturers . AT&T Wireless said the meld expertness and services of these companies enables Ogo to offer a complete messaging solution for today s wandering consumer and a truly unique ironware and software program political program for the futurity .
The Ogo is unambiguously designed and ideally priced for the coevals that has literally develop up on crying electronic messaging and sees e-mail as their primary modality of write communication , tell Himesh Bhise , frailty president and worldwide manager , AOL Mobile , America Online , Inc. We are very proud of to have worked with AT&T Wireless to offer our members and substance abuser such a commodious and flexible reference of the AOL Mail and AOL Instant Messenger services .
MSN s goal is to bring our client closer to the the great unwashed and information that count most to them . We re thrilled to sour with AT&T Wireless to avail make this association real for our customer , even while on the go , say Brian Arbogast , collective frailty chair for the MSN Communications Platform at Microsoft Corp. Whether it s checking their Hotmail or keep in touch via MSN Messenger , with Ogo , MSN customers will have their families and admirer the right way at their fingertip .
Yahoo ! s services are essential to the life of millions of people , and AT&T Wireless new Ogo gives us another way of life to be there for our customers when they are on the move , said Doug Garland , senior vice Chief Executive , broadband and peregrine services , Yahoo ! Inc. We are worked up to give our loyal consumers a new , easy way to access our lead Yahoo ! Mail and Yahoo ! Messenger help on the latest mobile machine . Ogo is really designed to appeal to young consumer who have raise up using both the desktop and mobile electronic messaging . ”
After arise the idea for Ogo internally at AT&T Wireless , the fellowship pick out IXI Mobile Inc. , www.ixi.com , to manage overall maturation and pitch of Ogo s software and ironware based on their PMG ( Personal Mobile Gateway ) technology . In addition , impost middleware software from OZ , www.oz.com , enables twist interoperability between Ogo and the major email and instant electronic messaging service platform .
Pricing and Availability
Ogo is available across the country for just $ 99 ( after $ 30 mail - in discount ) at AT&T Wireless stores and via the web at www.attwireless.com . Monthly services plans start at $ 17.99 per month and include entree to one premium e-mail / IM provider ( AOL , MSN , or Yahoo ! ) and unlimited incoming and outgoing messages . entree to additional premium e-mail / IM invoice cost $ 3 each , per calendar month . All plan include straight-out domesticated schoolbook electronic messaging . In addition , existing AT&T Wireless customers on postpaid GSM bill can receive a special $ 3 per calendar month deduction when they tally Ogo to their current AT&T Wireless write up . extra selective information can be found at www.attwireless.com/ogo .
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